FAQ ~ Clean + Conscious Awards 2021

How do I enter the Awards?

To find out everything you need to know about our Awards, including entry fees, registration process and more, please take a look at our Information Pack.

To submit a product for entry, please register your details HERE.


I’d like to enter but my category is missing. 

There are a few changes to the categories we are running this year – some are new and some left out. Please contact us on entries@cleanandconsciousawards.com.au if you have any requests around this and if at any stage your category is introduced into the Awards, we’ll definitely be in touch.


How much does it cost to enter?

The 2021 entry fees are as follows:

Early-Bird entries: $300 (+GST) Initial product and $150 (+GST) subsequent products

Standard entries: $350 (+GST) Initial product and $200 (+GST) subsequent products

A Small Business Discount of $50 is offered to businesses of 2 employees or less

If you are a business in Australia and registered for GST, you are able to claim the GST payment component back from the ATO.


How are the Awards promoted/ marketed?

The Clean + Conscious Awards are promoted to our ever-growing community of conscious consumers across the Awards’ many marketing channels. This includes the new Clean + Conscious website, the My Non-Toxic Tribe website, our email subscriber database (we have a very engaged audience of consumers seeking non-toxic & conscious products) and across the Awards social channels (organic and paid content) over a period of 6 months. The Awards are further promoted via PR and influencers via our Expert Panel. There’s also a huge push by finalists/winning brands promoting the Awards to their own audiences.


What is the reach of the Awards?

Our primary goal at the Awards is to inspire and educate consumers to shop more consciously and to purchase products that are better for their bodies, their families, and the planet.  

At the time of announcing 2020 winners, the Awards directory received more than 22,000 hits, our Instagram reach hit more than 80,000 and the combined social media reach of both our Expert Panel and winning brands reached more than 5 million users. The Awards currently has a very engaged audience with a subscriber database of over 5000 and a combined social media community of 10,000 and growing.


What questions are asked on the submission form?

  • Product name
  • Full Ingredients List (INCI): 
  • Recommended Retail Price
  • Product Description / Relevant Information
  • How do you embrace Ethical Practices? (This can include the choice of ingredients, assurances against child labour etc. Please include the country of manufacture.) Bullet point structure please.
  • How do you embrace Sustainability? (This can include details about your product and/or postal packaging. It may include details on your ingredients, ways of reducing your environmental footprint, etc.) Bullet point structure please 
  • How do your embrace your Social Responsibility? (This can include everything you are doing which could benefit your local and global communities, including supporting charities.) Bullet point structure please.


Whilst social responsibility is an important part of our judging criteria, it’s important to note that no business is doing it perfectly. We just don’t live in a world where that’s possible (not yet!)

So, when filling out the social responsibility sections of your entry form, please focus on what your business is doing well: whether that be steps you are taking to become carbon neutral, ethics of manufacture, sustainable farming practices, running a zero-waste office, biodegradable mailers or charities and/or initiatives your business supports.


For Fashion, Foundation, Apparel, Nappies and Sleeping bags: how do I provide product samples?

Please see below for Sizing & Shades for the Initial Review Product.

Swimwear: Size 8,  Activewear: Size 8,  Underwear: Size 10,  Basics: Size 8

Kids Apparel: Size 6 if possible, otherwise size 3

Baby Apparel: Size 3 if possible, otherwise the largest size available,  Nappies: 15kg/ 3 year old,  Sleeping Bag: Size 2-4yrs if possible, otherwise, the largest size available

*Foundation Shade: Please contact entries@cleanandconsciousawards.com.au to receive a photo to colour match your Foundation shade review product to.


I would like more information about Emily Fletcher and/ or the Expert panelists.

The Founder of the Awards Emily Fletcher is a practising Optometrist, mother of two and Editor of popular website and consumer resource, My Non-Toxic Tribe. She initially founded the Awards in 2019 after identifying the need to celebrate and empower brands and small businesses that produce safe, non-toxic and socially responsible products. Over the years, Emily has built a large consumer following through her publishing of in-depth, detailed and very well researched guides to choosing safe products (some with more than 30,000 reads). Emily has post graduate qualifications in Pharmacology and has studied Advanced Chemistry at university. 

Our 2021 Expert Panel will be announced at the same time as finalists are announced. We can confirm that many of our 2020 panellists with return in 2021, but can’t confirm who at this point, other than Head of Content of the Awards, Emma Freeman. Last year’s Expert Panel included Sydney Morning Herald/ The Age Lifestyle & Wellness Editor Sarah Berry, Beauticate Editor Sigourney Cantelo, beauty & sustainability influencer Ash Quinn, food blogger Panacea’s Pantry, yoga teacher Sjana Earp, environmental activist Laura Wells, author Lindsay Miles, and a further mix of eco-warriors, editors and writers including members of the disability and Aboriginal & Torres Strait Islander communities.


We’d like to enter more products. 

To enter more products, please log back into your My Account page and scroll to the bottom where you will find the ‘ENTER MORE PRODUCTS’ button. From here you will be able to pay for your additional entries. 

You then can continue to submit these as before through the ‘SUBMIT PRODUCTS NOW’ page.


Do I need to provide certifications?

The inclusion of certifications is optional. They may include lab tests, organic ingredient certifications or fair-trade certifications. They are much more relevant to certain categories than others (eg. Drink bottles proving they don’t contain lead.) Any uploaded information in this section is confidential.


What is your address for postage?

Emily Fletcher

Clean + Conscious Awards

Suite 325 



We ask that the postal packaging be consciously chosen and for biodegradable, recyclable or reused packaging be used.


How many products do I send initially for review?

Initially, you will only need to send one product for review. If selected as a finalist, depending on the category you have entered, you will be required to send 2 or 3 further products for review by our Expert Panel. 

* The Kids Apparel, Baby Apparel, Sleeping Bag, Swimwear, Underwear & Basics, Yoga and Activewear categories will only be required to send 2 more products for review after the initial entry product.


How will my product be judged?

All entries to our Awards are judged fairly and transparently. Initial entries are analysed by our Head of Research & Education, Emily Fletcher, and finalists are judged by our 2021 Expert Panel. 

During this process, your product will be judged on: ingredients/ materials, usability, packaging (including postal packing) and the answers supplied in your product submission form. 

For more information on the 2021 Awards judging process, please look at the T&C’s under Judging. 


Are there any additional costs?

There is no cost to win a Clean + Conscious Award. All Finalists & Winners will receive their submitted image with the superimposed rosette.

There is also the opportunity to purchase the Awards Rosette Licence which includes the Rosette Artwork with 3 logos for $300/ product. This rosette and logos can be used on packaging, correspondence, promotional and marketing materials, email signatures and (not limited to) social media artwork. The licence also includes a ‘Click to Buy’ link in the Awards Directory.

If you have a 10%+ commission affiliate program, you are eligible to receive a Rosette Artwork and ‘Click to Buy’ link without purchasing the Rosette Licence.