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Abel Odor – Cyan Nori Eau de Parfum


Formulated from excellent, non-toxic ingredients.
Abel sources fair trade and organically certified ingredients where possible and they ensure both their perfume and packaging suppliers share similar ethical values. Their major production partner Symrise has a program of initiatives which include; minimum wages, health insurance, training and biodiversity projects in their local communities.
Abel carefully sources ingredients which are 100% natural, renewable and biodegradable, leaving no toxic residue. All fragrances are made entirely of essential oils, extracts and plant derived scent molecules in a base of organically certified, food-grade grain alcohol. 100% of Abel’s New Zealand orders are shipped Carbon Neutral and they are currently working towards 100% Carbon Neutral shipping worldwide by 2023. Their packaging is FSC certified and uses vegetable dyes and inks. Furthermore Abel only produces what is necessary to avoid wastage and has a “one in, one out” policy for new products.
Abel is an advocate for ingredient transparency in their products to create better outcomes for the planet and its people. They participate in the 1% for the planet network, donating 1% of total revenue to non-profit organisations. Sustainable Coastlines and Wellington Women's House (a non-profit organisation providing temporary housing to women during difficult times) are also sponsored by Abel. Furthermore there is an incredible initiative that for every bottle and discovery set sold online, one meal is donated to a child in need through Mary’s Meals.

What our experts say...


This parfum instantly transported me to long, salty days on the beach. Sweet and peachy with notes of musk, I just love the sea salt undertones! I really like the magnetised lid, making it a great travel (or beach bag) companion. I also really appreciate the huge efforts Abel odor makes to source ethically, give back to society and reduce waste!

–Emma Freeman


This parfum reminds me of the ocean! It’s musky but a bit wild. I love the luxurious weight of the bottle and magnetic cap. I also love how transparent Abel Odor is with ingredients. I love their aim to be an impactful outlier – the perfume industry has to change and their commitment is admirable! I also love the team’s sharing of lunches using local ingredient suppliers!

–Sigourney Cantelo


I love the clear bottle and magnetic lid for transparency, usability and luxurious function. The note of poetry is also a nice touch. I love the transparency of sharing all of the ingredients list when this isn’t a legal requirement in the perfume industry! The brand donating to a smaller but focussed charity group is also a win!

–Montana Lower

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