CLEAN + CONSCIOUS AWARDS 2026 PROUDLY PARTNERED WITH
FULLR+ – ZOË & HOPE
FINALIST
Best Natural Hair Serum / Tonic 2026
$287.00
FULLR+ is a neurocosmetic scalp serum formulated to treat the scalp as an extension of the skin, visibly supporting fuller, denser hair and helping reduce the appearance of grey.
Clean Ingredients / Materials
Formulated with excellent clean ingredients.
Ethical Practices
Zoe & Hope manufactures all products in-house at its Australian laboratory under internal GMP-aligned protocols, with formal GMP certification planned. All raw materials are sourced through Australian distributors with full traceability via Certificates of Analysis and Safety Data Sheets and suppliers are selected for ethical farming, cruelty-free and vegan standards. The brand is women-founded and women-led, maintains a zero-bullying policy and prioritises a safe, respectful and inclusive workplace. Ethical practice is treated as an evolving operational standard, with transparency measures including documented plans for GMP certification and expanded clinical testing.
Sustainable Practices
Zoe & Hope operates from a compact Australian facility using solar-powered lighting and cooling, with production-grade water supplied by an in-line reverse osmosis system that eliminates reject waste streams. Raw materials are sourced through Australian distributors prioritising ethical, traceable, cruelty-free, vegan, RSPO-certified and upcycled ingredients, with freight consolidated to reduce air transport. Packaging uses recyclable BPA-free polypropylene and paperboard, with digital product information replacing printed inserts. Small-batch, forecast-based production and strict FIFO inventory management minimise overproduction and waste. Their future plans include transitioning to refillable packaging with post-consumer recycled materials and implementing carbon measurement.
Social Impact
Zoe & Hope provides monthly donations to Destiny Rescue and ZOE Australia Limited, supporting efforts to protect vulnerable children from trafficking and exploitation and is transitioning to a structured percentage-of-profit contribution model. The woman-founded, women-led business offers flexible hybrid work arrangements, supports mature-age workforce participation and is developing internship and Indigenous employment pathways. The founder delivers educational workshops and public speaking on skin biology and menopause and provides free online consultations and Q&A forums to support informed consumer decision-making.
Product Reviews by Experts
I love that this serum approaches hair health by treating the scalp as skin, making it feel more like a skincare product than a traditional hair treatment. As someone experiencing increased hair shedding due to a combination of iron deficiency, perimenopause and even a recent bout of head lice courtesy of my children, I was keen to support my scalp health in a more targeted way. While hair growth is never an overnight process, I found the serum easy to incorporate into my daily routine and appreciated both the lightweight texture and pleasant scent. What impressed me most about ZOË & HOPE is that the business appears to be driven by a desire to create positive impact. Beyond thoughtful sourcing and manufacturing practices, I was particularly inspired by the brand’s commitment to supporting vulnerable children, mentoring women and sharing knowledge that empowers people to better understand and care for their skin. There is a strong sense of purpose running through the business and a clear commitment to using that purpose for good.
I’ve been experiencing some hair thinning in recent years, so I’m really excited about this product to help boost the health of my scalp. I love that it comes in minimal cardboard packaging to reduce unnecessary waste. I’ve been applying a couple of pumps to my scalp and massaging in, and I’m pleased that it doesn’t leave my hair feeling heavy or greasy. I love that the formulation is gentle and that there’s no animal testing at any point in the supply chain. I can’t wait to see the difference FULLR+ makes to the fullness of my hair! I love that ZOË & HOPE prioritise traceable sourcing and that sustainability is ingrained as part of the operations. It’s also a women-founded and led business, and I’m moved by the brand’s charitable commitment and that paying it forward is a big part of their overall purpose.
This hair serum has a beautifully silky, lightweight texture that absorbs easily without disrupting my hair or styling routine, making it effortless to incorporate into daily use. I’ll happily continue using it to assess its longer-term performance. I love that rather than claiming perfection, Zoe & Hope openly acknowledge where they are on their sustainability journey while outlining clear and measurable goals for future improvements. I also admire their commitment to evidence-based education, mentoring women in business and creating opportunities for mature-age women returning to the workforce.
FULLR+ – ZOË & HOPE
$287.00
I love that this serum approaches hair health by treating the scalp as skin, making it feel more like a skincare product than a traditional hair treatment. As someone experiencing increased hair shedding due to a combination of iron deficiency, perimenopause and even a recent bout of head lice courtesy of my children, I was keen to support my scalp health in a more targeted way. While hair growth is never an overnight process, I found the serum easy to incorporate into my daily routine and appreciated both the lightweight texture and pleasant scent. What impressed me most about ZOË & HOPE is that the business appears to be driven by a desire to create positive impact. Beyond thoughtful sourcing and manufacturing practices, I was particularly inspired by the brand’s commitment to supporting vulnerable children, mentoring women and sharing knowledge that empowers people to better understand and care for their skin. There is a strong sense of purpose running through the business and a clear commitment to using that purpose for good. I’ve been experiencing some hair thinning in recent years, so I’m really excited about this product to help boost the health of my scalp. I love that it comes in minimal cardboard packaging to reduce unnecessary waste. I’ve been applying a couple of pumps to my scalp and massaging in, and I’m pleased that it doesn’t leave my hair feeling heavy or greasy. I love that the formulation is gentle and that there’s no animal testing at any point in the supply chain. I can’t wait to see the difference FULLR+ makes to the fullness of my hair! I love that ZOË & HOPE prioritise traceable sourcing and that sustainability is ingrained as part of the operations. It’s also a women-founded and led business, and I’m moved by the brand’s charitable commitment and that paying it forward is a big part of their overall purpose. This hair serum has a beautifully silky, lightweight texture that absorbs easily without disrupting my hair or styling routine, making it effortless to incorporate into daily use. I’ll happily continue using it to assess its longer-term performance. I love that rather than claiming perfection, Zoe & Hope openly acknowledge where they are on their sustainability journey while outlining clear and measurable goals for future improvements. I also admire their commitment to evidence-based education, mentoring women in business and creating opportunities for mature-age women returning to the workforce. FULLR+ is a neurocosmetic scalp serum formulated to treat the scalp as an extension of the skin, visibly supporting fuller, denser hair and helping reduce the appearance of grey.
Categories: Best Natural Hair Serum / Tonic 2026
$287.00
I love that this serum approaches hair health by treating the scalp as skin, making it feel more like a skincare product than a traditional hair treatment. As someone experiencing increased hair shedding due to a combination of iron deficiency, perimenopause and even a recent bout of head lice courtesy of my children, I was keen to support my scalp health in a more targeted way. While hair growth is never an overnight process, I found the serum easy to incorporate into my daily routine and appreciated both the lightweight texture and pleasant scent. What impressed me most about ZOË & HOPE is that the business appears to be driven by a desire to create positive impact. Beyond thoughtful sourcing and manufacturing practices, I was particularly inspired by the brand’s commitment to supporting vulnerable children, mentoring women and sharing knowledge that empowers people to better understand and care for their skin. There is a strong sense of purpose running through the business and a clear commitment to using that purpose for good. I’ve been experiencing some hair thinning in recent years, so I’m really excited about this product to help boost the health of my scalp. I love that it comes in minimal cardboard packaging to reduce unnecessary waste. I’ve been applying a couple of pumps to my scalp and massaging in, and I’m pleased that it doesn’t leave my hair feeling heavy or greasy. I love that the formulation is gentle and that there’s no animal testing at any point in the supply chain. I can’t wait to see the difference FULLR+ makes to the fullness of my hair! I love that ZOË & HOPE prioritise traceable sourcing and that sustainability is ingrained as part of the operations. It’s also a women-founded and led business, and I’m moved by the brand’s charitable commitment and that paying it forward is a big part of their overall purpose. This hair serum has a beautifully silky, lightweight texture that absorbs easily without disrupting my hair or styling routine, making it effortless to incorporate into daily use. I’ll happily continue using it to assess its longer-term performance. I love that rather than claiming perfection, Zoe & Hope openly acknowledge where they are on their sustainability journey while outlining clear and measurable goals for future improvements. I also admire their commitment to evidence-based education, mentoring women in business and creating opportunities for mature-age women returning to the workforce. FULLR+ is a neurocosmetic scalp serum formulated to treat the scalp as an extension of the skin, visibly supporting fuller, denser hair and helping reduce the appearance of grey.
Categories: Best Natural Hair Serum / Tonic 2026
I love that this serum approaches hair health by treating the scalp as skin, making it feel more like a skincare product than a traditional hair treatment. As someone experiencing increased hair shedding due to a combination of iron deficiency, perimenopause and even a recent bout of head lice courtesy of my children, I was keen to support my scalp health in a more targeted way. While hair growth is never an overnight process, I found the serum easy to incorporate into my daily routine and appreciated both the lightweight texture and pleasant scent. What impressed me most about ZOË & HOPE is that the business appears to be driven by a desire to create positive impact. Beyond thoughtful sourcing and manufacturing practices, I was particularly inspired by the brand’s commitment to supporting vulnerable children, mentoring women and sharing knowledge that empowers people to better understand and care for their skin. There is a strong sense of purpose running through the business and a clear commitment to using that purpose for good. I’ve been experiencing some hair thinning in recent years, so I’m really excited about this product to help boost the health of my scalp. I love that it comes in minimal cardboard packaging to reduce unnecessary waste. I’ve been applying a couple of pumps to my scalp and massaging in, and I’m pleased that it doesn’t leave my hair feeling heavy or greasy. I love that the formulation is gentle and that there’s no animal testing at any point in the supply chain. I can’t wait to see the difference FULLR+ makes to the fullness of my hair! I love that ZOË & HOPE prioritise traceable sourcing and that sustainability is ingrained as part of the operations. It’s also a women-founded and led business, and I’m moved by the brand’s charitable commitment and that paying it forward is a big part of their overall purpose. This hair serum has a beautifully silky, lightweight texture that absorbs easily without disrupting my hair or styling routine, making it effortless to incorporate into daily use. I’ll happily continue using it to assess its longer-term performance. I love that rather than claiming perfection, Zoe & Hope openly acknowledge where they are on their sustainability journey while outlining clear and measurable goals for future improvements. I also admire their commitment to evidence-based education, mentoring women in business and creating opportunities for mature-age women returning to the workforce. FULLR+ – ZOË & HOPE
FULLR+ is a neurocosmetic scalp serum formulated to treat the scalp as an extension of the skin, visibly supporting fuller, denser hair and helping reduce the appearance of grey.
Categories: Best Natural Hair Serum / Tonic 2026
I love that this serum approaches hair health by treating the scalp as skin, making it feel more like a skincare product than a traditional hair treatment. As someone experiencing increased hair shedding due to a combination of iron deficiency, perimenopause and even a recent bout of head lice courtesy of my children, I was keen to support my scalp health in a more targeted way. While hair growth is never an overnight process, I found the serum easy to incorporate into my daily routine and appreciated both the lightweight texture and pleasant scent. What impressed me most about ZOË & HOPE is that the business appears to be driven by a desire to create positive impact. Beyond thoughtful sourcing and manufacturing practices, I was particularly inspired by the brand’s commitment to supporting vulnerable children, mentoring women and sharing knowledge that empowers people to better understand and care for their skin. There is a strong sense of purpose running through the business and a clear commitment to using that purpose for good. I’ve been experiencing some hair thinning in recent years, so I’m really excited about this product to help boost the health of my scalp. I love that it comes in minimal cardboard packaging to reduce unnecessary waste. I’ve been applying a couple of pumps to my scalp and massaging in, and I’m pleased that it doesn’t leave my hair feeling heavy or greasy. I love that the formulation is gentle and that there’s no animal testing at any point in the supply chain. I can’t wait to see the difference FULLR+ makes to the fullness of my hair! I love that ZOË & HOPE prioritise traceable sourcing and that sustainability is ingrained as part of the operations. It’s also a women-founded and led business, and I’m moved by the brand’s charitable commitment and that paying it forward is a big part of their overall purpose. This hair serum has a beautifully silky, lightweight texture that absorbs easily without disrupting my hair or styling routine, making it effortless to incorporate into daily use. I’ll happily continue using it to assess its longer-term performance. I love that rather than claiming perfection, Zoe & Hope openly acknowledge where they are on their sustainability journey while outlining clear and measurable goals for future improvements. I also admire their commitment to evidence-based education, mentoring women in business and creating opportunities for mature-age women returning to the workforce.You Might Also Like