CLEAN + CONSCIOUS AWARDS 2025 PROUDLY PARTNERED WITH
Organic Adult Swimwear – Pure Earth Collection
FINALIST
Best Sustainable Womenswear 2025
Pure Earth Collection introduces the world’s first organic swimwear range for families, made from 98% organic cotton and 2% lycra. Featuring UPF 50+, the collection offers comfort and durability, making it an ideal choice for stylish, eco-conscious swimwear with matching kids’ styles.
Clean Ingredients / Materials
Made from 98% organic cotton (GOTS certified) , 2% lycra.
Ethical Practices
Pure Earth Collection collaborates with a family-run factory in India known for its high ethical standards and Sedex approval. Additionally, their fabrics are GOTS certified, ensuring further ethical oversight throughout the supply chain.
Sustainable Practices
Pure Earth Collection uses natural, sustainably sourced and biodegradable materials for its products. All labels and packaging bags are made from organic cotton and employ non-toxic, lead-free inks. Each product is designed for durability, aiming to last throughout a child's growth and reduce the need for replacements. The brand also participates in the Cleaner Oceans Pledge, in partnership with Surfers Against Sewage, by removing plastics from shores and oceans with each product sold.
Social Impact
Pure Earth Collection's social responsibility efforts include removing plastics from the oceans through its Cleaner Oceans Pledge in partnership with Surfers Against Sewage for every product sold. The brand supports charities by donating fabrics and items or gifting products for causes they are passionate about. Additionally, the brand provides flexible employment opportunities to empower women in building successful careers while raising their families.
Product Reviews by Experts
Even though I wished for it, I didn’t realise there was swimwear that existed that was not made of synthetic or recycled synthetic material. I really love this collection for the aesthetics (great style & bold colours) and it’s made of organic cotton! Often you get one or the other but you don’t always get both. I’m very pleased with how they provide flexible work and empower women and mothers. They also remove plastics from the ocean which is incredibly significant. Their swimwear is nearly 100% GOTS organic certified which is better for human health and the environment in several ways.
I’ve been so used to all the recycled plastic swimwear, that I’d forgotten just how good it felt to be wearing organic cotton as I swim! Such a treat to realise that we can indeed swim in natural fabric and it is perfectly opaque and doesn’t sag at all when wet. The cut of these swimmers is flattering, I appreciate the coverage on the bum! I also really appreciate that the fabric is GOTS certified and that Pure Earth Collection removes plastic from the ocean with every purchase.
Cute styles and it’s great that the range caters to the whole family! I love the effort to reduce micro-plastics- such an important cause. Using organic cotton that is GOTS-certified is great, as is the partnership with Surfers Against Sewage, helping to remove plastic from the ocean.
Organic Adult Swimwear – Pure Earth Collection
Even though I wished for it, I didn’t realise there was swimwear that existed that was not made of synthetic or recycled synthetic material. I really love this collection for the aesthetics (great style & bold colours) and it’s made of organic cotton! Often you get one or the other but you don’t always get both. I’m very pleased with how they provide flexible work and empower women and mothers. They also remove plastics from the ocean which is incredibly significant. Their swimwear is nearly 100% GOTS organic certified which is better for human health and the environment in several ways. I’ve been so used to all the recycled plastic swimwear, that I’d forgotten just how good it felt to be wearing organic cotton as I swim! Such a treat to realise that we can indeed swim in natural fabric and it is perfectly opaque and doesn’t sag at all when wet. The cut of these swimmers is flattering, I appreciate the coverage on the bum! I also really appreciate that the fabric is GOTS certified and that Pure Earth Collection removes plastic from the ocean with every purchase. Cute styles and it’s great that the range caters to the whole family! I love the effort to reduce micro-plastics- such an important cause. Using organic cotton that is GOTS-certified is great, as is the partnership with Surfers Against Sewage, helping to remove plastic from the ocean. Pure Earth Collection introduces the world’s first organic swimwear range for families, made from 98% organic cotton and 2% lycra. Featuring UPF 50+, the collection offers comfort and durability, making it an ideal choice for stylish, eco-conscious swimwear with matching kids’ styles.
Categories: Best Sustainable Womenswear 2025
Even though I wished for it, I didn’t realise there was swimwear that existed that was not made of synthetic or recycled synthetic material. I really love this collection for the aesthetics (great style & bold colours) and it’s made of organic cotton! Often you get one or the other but you don’t always get both. I’m very pleased with how they provide flexible work and empower women and mothers. They also remove plastics from the ocean which is incredibly significant. Their swimwear is nearly 100% GOTS organic certified which is better for human health and the environment in several ways. I’ve been so used to all the recycled plastic swimwear, that I’d forgotten just how good it felt to be wearing organic cotton as I swim! Such a treat to realise that we can indeed swim in natural fabric and it is perfectly opaque and doesn’t sag at all when wet. The cut of these swimmers is flattering, I appreciate the coverage on the bum! I also really appreciate that the fabric is GOTS certified and that Pure Earth Collection removes plastic from the ocean with every purchase. Cute styles and it’s great that the range caters to the whole family! I love the effort to reduce micro-plastics- such an important cause. Using organic cotton that is GOTS-certified is great, as is the partnership with Surfers Against Sewage, helping to remove plastic from the ocean. Pure Earth Collection introduces the world’s first organic swimwear range for families, made from 98% organic cotton and 2% lycra. Featuring UPF 50+, the collection offers comfort and durability, making it an ideal choice for stylish, eco-conscious swimwear with matching kids’ styles.
Categories: Best Sustainable Womenswear 2025
Even though I wished for it, I didn’t realise there was swimwear that existed that was not made of synthetic or recycled synthetic material. I really love this collection for the aesthetics (great style & bold colours) and it’s made of organic cotton! Often you get one or the other but you don’t always get both. I’m very pleased with how they provide flexible work and empower women and mothers. They also remove plastics from the ocean which is incredibly significant. Their swimwear is nearly 100% GOTS organic certified which is better for human health and the environment in several ways. I’ve been so used to all the recycled plastic swimwear, that I’d forgotten just how good it felt to be wearing organic cotton as I swim! Such a treat to realise that we can indeed swim in natural fabric and it is perfectly opaque and doesn’t sag at all when wet. The cut of these swimmers is flattering, I appreciate the coverage on the bum! I also really appreciate that the fabric is GOTS certified and that Pure Earth Collection removes plastic from the ocean with every purchase. Cute styles and it’s great that the range caters to the whole family! I love the effort to reduce micro-plastics- such an important cause. Using organic cotton that is GOTS-certified is great, as is the partnership with Surfers Against Sewage, helping to remove plastic from the ocean. Organic Adult Swimwear – Pure Earth Collection
Pure Earth Collection introduces the world’s first organic swimwear range for families, made from 98% organic cotton and 2% lycra. Featuring UPF 50+, the collection offers comfort and durability, making it an ideal choice for stylish, eco-conscious swimwear with matching kids’ styles.
Categories: Best Sustainable Womenswear 2025
Even though I wished for it, I didn’t realise there was swimwear that existed that was not made of synthetic or recycled synthetic material. I really love this collection for the aesthetics (great style & bold colours) and it’s made of organic cotton! Often you get one or the other but you don’t always get both. I’m very pleased with how they provide flexible work and empower women and mothers. They also remove plastics from the ocean which is incredibly significant. Their swimwear is nearly 100% GOTS organic certified which is better for human health and the environment in several ways. I’ve been so used to all the recycled plastic swimwear, that I’d forgotten just how good it felt to be wearing organic cotton as I swim! Such a treat to realise that we can indeed swim in natural fabric and it is perfectly opaque and doesn’t sag at all when wet. The cut of these swimmers is flattering, I appreciate the coverage on the bum! I also really appreciate that the fabric is GOTS certified and that Pure Earth Collection removes plastic from the ocean with every purchase. Cute styles and it’s great that the range caters to the whole family! I love the effort to reduce micro-plastics- such an important cause. Using organic cotton that is GOTS-certified is great, as is the partnership with Surfers Against Sewage, helping to remove plastic from the ocean.You Might Also Like