2026 Winners Announced

Rural Outback Linen Shirt – Outback Linen

BRONZE
Best Sustainable Womenswear 2025

$149.95

The Rural Outback Black Embroidered Linen Shirt is crafted from 100% organic linen and features hand-drawn embroidery by rural artist Stephanie Perrins. Stitched by fair-wage artisans, it supports rural women in business and reflects a commitment to ethical craftsmanship and sustainability. Wear with purpose.

Made from 100% GOTS Certified organic linen
Outback Linen Co emphasises integrity, respect and transparency in fashion by committing to ethical manufacturing, fair wages and cruelty-free production. They source linen from ethical suppliers and produce artisan embroidery in India, ensuring safe working conditions and fair wages for artisans. The brand partners with manufacturers that uphold strict labour and environmental standards, banning child labour and exploitation. To maintain affordability while supporting rural women, they opt for offshore manufacturing, enabling a broader customer base. Their products are 100% cruelty-free, utilising plant-based, organic materials that are biodegradable and vegan-friendly. Outback Linen Co prioritises fair labour, sustainability and ethical fashion without compromising on price.
Outback Linen Co integrates sustainability in every aspect of its operations, from sourcing to packaging. The brand uses 100% organic linen, a biodegradable fiber that consumes less water and fewer chemicals than conventional cotton and employs non-toxic, low-impact dyes inspired by the Australian outback. It prioritises eco-friendly packaging with compostable and recyclable materials, eliminating plastic waste. Manufacturing is conducted with ethical artisans in India under fair-wage conditions and small-batch processes to minimise waste. Furthermore, the brand selects carbon-conscious shipping methods and supports rural boutiques to reduce transportation impact and bolster local economies.
Outback Linen Co believes that fashion connects, empowers and uplifts women, particularly those in rural and remote areas facing challenges like isolation and limited career opportunities. The brand fosters community by creating a network for rural women, offering remote employment in various sectors such as design and marketing, while collabourating with local artists and boutiques to amplify women in business. Their garments, made from 100% organic linen, are designed to instill confidence and a sense of belonging among wearers. Beyond fashion, the brand actively supports mental health initiatives and rural education, having donated over $16,000 in the past year, all while ensuring ethical production practices with fair-wage artisans. They aim to help women feel valued and connected.

Product Reviews by Experts


I love the print, how it feels on my skin and the style. There’s something about the style that lets me wear it in multiple ways with different types of garments. I love the custom-dyed, organic linen as it is using non-toxic, low-impact dyes. I also found the use of earthy hues of the Australian outback a terrific concept. It’s also inspiring that they foster community and ensure no woman feels alone.


I’m such a fan of organic linen, it just feels so good to wear- cool, breathable, natural and yet durable enough to last season on season. The hand drawn embroidery on the fabric is fun and super cute. I love that Outback Linen gives back to causes close to their heart- rural women and mental health and that the fabric has a GOTS organic certification. Such a beautiful shirt!


Such a great brand- I love their commitment to supporting rural women, businesses and artists. The Stephanie Perrins designs are lovely and the shirt is a great fit and beautiful quality. Lovely light, high quality linen- gorgeous! They have a long impressive list of sustainability initiatives- from GOTS-certified Organic linen to fair trade production. Well done!

Rural Outback Linen Shirt – Outback Linen
$149.95
Review I love the print, how it feels on my skin and the style. There’s something about the style that lets me wear it in multiple ways with different types of garments. I love the custom-dyed, organic linen as it is using non-toxic, low-impact dyes. I also found the use of earthy hues of the Australian outback a terrific concept. It’s also inspiring that they foster community and ensure no woman feels alone.

–Nina Gbor

Review I’m such a fan of organic linen, it just feels so good to wear- cool, breathable, natural and yet durable enough to last season on season. The hand drawn embroidery on the fabric is fun and super cute. I love that Outback Linen gives back to causes close to their heart- rural women and mental health and that the fabric has a GOTS organic certification. Such a beautiful shirt!

–Emily Fletcher

Review Such a great brand- I love their commitment to supporting rural women, businesses and artists. The Stephanie Perrins designs are lovely and the shirt is a great fit and beautiful quality. Lovely light, high quality linen- gorgeous! They have a long impressive list of sustainability initiatives- from GOTS-certified Organic linen to fair trade production. Well done!

–Kelley Sheenan

The Rural Outback Black Embroidered Linen Shirt is crafted from 100% organic linen and features hand-drawn embroidery by rural artist Stephanie Perrins. Stitched by fair-wage artisans, it supports rural women in business and reflects a commitment to ethical craftsmanship and sustainability. Wear with purpose.
$149.95
Review I love the print, how it feels on my skin and the style. There’s something about the style that lets me wear it in multiple ways with different types of garments. I love the custom-dyed, organic linen as it is using non-toxic, low-impact dyes. I also found the use of earthy hues of the Australian outback a terrific concept. It’s also inspiring that they foster community and ensure no woman feels alone.

–Nina Gbor

Review I’m such a fan of organic linen, it just feels so good to wear- cool, breathable, natural and yet durable enough to last season on season. The hand drawn embroidery on the fabric is fun and super cute. I love that Outback Linen gives back to causes close to their heart- rural women and mental health and that the fabric has a GOTS organic certification. Such a beautiful shirt!

–Emily Fletcher

Review Such a great brand- I love their commitment to supporting rural women, businesses and artists. The Stephanie Perrins designs are lovely and the shirt is a great fit and beautiful quality. Lovely light, high quality linen- gorgeous! They have a long impressive list of sustainability initiatives- from GOTS-certified Organic linen to fair trade production. Well done!

–Kelley Sheenan

The Rural Outback Black Embroidered Linen Shirt is crafted from 100% organic linen and features hand-drawn embroidery by rural artist Stephanie Perrins. Stitched by fair-wage artisans, it supports rural women in business and reflects a commitment to ethical craftsmanship and sustainability. Wear with purpose.
Review I love the print, how it feels on my skin and the style. There’s something about the style that lets me wear it in multiple ways with different types of garments. I love the custom-dyed, organic linen as it is using non-toxic, low-impact dyes. I also found the use of earthy hues of the Australian outback a terrific concept. It’s also inspiring that they foster community and ensure no woman feels alone.

–Nina Gbor

Review I’m such a fan of organic linen, it just feels so good to wear- cool, breathable, natural and yet durable enough to last season on season. The hand drawn embroidery on the fabric is fun and super cute. I love that Outback Linen gives back to causes close to their heart- rural women and mental health and that the fabric has a GOTS organic certification. Such a beautiful shirt!

–Emily Fletcher

Review Such a great brand- I love their commitment to supporting rural women, businesses and artists. The Stephanie Perrins designs are lovely and the shirt is a great fit and beautiful quality. Lovely light, high quality linen- gorgeous! They have a long impressive list of sustainability initiatives- from GOTS-certified Organic linen to fair trade production. Well done!

–Kelley Sheenan

Rural Outback Linen Shirt – Outback Linen
The Rural Outback Black Embroidered Linen Shirt is crafted from 100% organic linen and features hand-drawn embroidery by rural artist Stephanie Perrins. Stitched by fair-wage artisans, it supports rural women in business and reflects a commitment to ethical craftsmanship and sustainability. Wear with purpose.
Review I love the print, how it feels on my skin and the style. There’s something about the style that lets me wear it in multiple ways with different types of garments. I love the custom-dyed, organic linen as it is using non-toxic, low-impact dyes. I also found the use of earthy hues of the Australian outback a terrific concept. It’s also inspiring that they foster community and ensure no woman feels alone.

–Nina Gbor

Review I’m such a fan of organic linen, it just feels so good to wear- cool, breathable, natural and yet durable enough to last season on season. The hand drawn embroidery on the fabric is fun and super cute. I love that Outback Linen gives back to causes close to their heart- rural women and mental health and that the fabric has a GOTS organic certification. Such a beautiful shirt!

–Emily Fletcher

Review Such a great brand- I love their commitment to supporting rural women, businesses and artists. The Stephanie Perrins designs are lovely and the shirt is a great fit and beautiful quality. Lovely light, high quality linen- gorgeous! They have a long impressive list of sustainability initiatives- from GOTS-certified Organic linen to fair trade production. Well done!

–Kelley Sheenan

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